A Matter of Trust

Reading Design Mind and came across this:

According to the Chicago Booth/Kellogg School Financial Trust Index from April 8, trust in business has reached unprecedented lows, with only 10% of Americans now saying they trust large corporations.

My question is: Are we supposed to?

Ultimately the article goes on to explain that consumers’ trust of business is just an identifier of how in-tune an organization is with the processes it must implement to ensure its own survival. And that the future of capitalism lies in businesses forming alliances with other (potentially competitive) businesses to cater to the individual’s needs.

I agree that a shortsighted bottom-line approach is bad for a sustainable business strategy. And killing off your consumers or the planet’s resources or both is a recipe for disaster but I’m still not sure that capitalism is conducive to social, ethical behavior… Limited pie, unknown amount of competitors or future business conditions – take as much pie as possible. That’s capitalism right? I don’t condone it. I’m just sayin’…

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