Tag Archives: branding

If All Commercials Were Like This, I Wouldn’t FFWD Through Them

By admin | Published: August 27, 2010

Wasn’t branded entertainment christened “here” with BMW Films? Man, brands really need to get with it.

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Generative Toy

By admin | Published: November 5, 2009
gentoy

I’ve been meaning to post this for a while. A while ago I created a flash drawing program to generate color fields for an experimental branding exercise I was doing for Roundarch. I explored using different palettes of color to distinguish between core pillars/competencies within Roundarch. You can read and see more here. Enjoy!

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It Does Look Generic

By admin | Published: March 8, 2009

It Does Look Generic, originally uploaded by victor.brunetti. I was a big fan of the redesign because I like the clean almost international-style aesthetic. However I do have to admit that it DOES look like a generic brand next to the competitors (the biggest complaint of the redesign). I think it has to do with [...]

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This is Not a Manifesto

By admin | Published: October 22, 2007

The problem with advertising is that it’s only goal is to get in my way – to act as an obstruction between me and the media I want. Probably because Ad Agencies know by doing that I have to pay attention to their ads. If advertising had a human age and development level it’d be [...]

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